The Programs

Advantage Pricing via Hunting or Teaming

Receive additional up-front discounts on Cisco products and solutions that are registered through Hunting or Teaming programs.

Hunting (Opportunity Incentive Program)

Lead with Cisco solutions when you develop and hunt new partner-led business opportunities. Register as new-to-Cisco opportunity and earn the best pricing.

Teaming (Teaming Incentive Program)

Team with us early in the sales cycle and add your value to Cisco-generated opportunities. Register when you are working with a partner account manager on approved presales activities.

Hunting and Teaming Plus (Account Breakaway and Competitive Replacement).

Value Incentive Program – VIP

Cisco VIP rewards partners that have a comprehensive business practice focused on major architectures and solutions. Participating partners get a semi-annual payment when they meet incentive requirements. There are three business tracks you can pursue in VIP, the Architecture Track, the Annuity Track, and the Solutions Track.

VIP requires and rewards your investment in specific Cisco Partner Program levels, reflecting the depth and breadth of your knowledge across Cisco solutions.

Partner Deal Express program

The Partner Deal Express program helps Cisco’s partners provide faster transactions for SMBs. It grants an upfront discount on a targeted portfolio tailored for SMBs. This means partners don’t need to seek approval on deals under this program. The Partner Deal Express program portfolio includes product families tailored to cater to the needs of SMBs.

The portfolio comprises:

Cloud - Meraki, Webex, Duo and Umbrella. On-Prem: Catalyst and Cisco Business, Next-gen Firewall

Enterprise Agreements

Cisco Enterprise Agreements (Cisco EA) are a software-buying program to help companies buy, consume, and manage Cisco technology across their portfolio. Choose a 3 or 5-year cross-platform agreement. Cisco EAs bring you the power and breadth of Cisco’s entire software and services portfolio under a single, simplified agreement.

Perform Plus & Perform Plus Active

Cisco’s Perform Plus and Perform Plus Activate global incentives reward you with quarterly cash rebates for consistently growing your overall business with Cisco. Perform Plus rewards partners with a cash rebate for achieving overall growth and additional bonuses for cross-selling across architectures and focusing on mid-size and small customer segments.

Channel Program Incentive Agreement

Completing the Channel Program Incentive Agreement (CPIA) ensures you will be auto-enrolled into the Lifecycle Incentives program if you meet the program prerequisites. If you’re a new partner, you will need to enrol in the CPIA via the PPE application. Once Cisco approves your enrolment, you’ll automatically be eligible for Lifecycle Incentives.

Seller rewards

Welcome to the latest evolution of Seller Rewards! Seller Rewards offers our best-ever selection of outstanding challenges, rewards, and features to inspire your sellers to new levels of sales and professional achievement.

Lifecycle Incentive program

Lifecycle Incentives rewards you for driving software use, adoption, and expansion, so that you can help your customers make the most of their IT investments, while differentiating your business. Lifecycle Incentives reward you across each phase of the lifecycle, improving your profitability and offsetting investment costs. Earn incentives for successfully driving software activation and adoption.

Utilise the Cisco’s lucrative programs at your disposal for maximum benefit.

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